Thailand: Longines conveys beauty of Pimalai and Koh Lanta in new promotional video
KOH LANTA, THAILAND – Pimalai Resort & Spa, the secluded five-star sanctuary on the idyllic Thai island of Koh Lanta, has long been popular among A-listers, executives and affluent urbanites seeking a holistic health-focused retreat, away from the crowds. Now, this resort’s timeless elegance and natural beauty have been brought to life by Longines, the world-famous Swiss watch brand, which used this pristine paradise as the setting for its new promotional video.
Created exclusively for the legendary watchmaker’s new Longines HydroConquest line, this chic video clip reflects elements of luxury, refinement and performance, inspired by the world of diving. Starring Mario Maurer, one of Thailand’s hottest young actors and a friend of Longines Thailand, it is set against the spectacular backdrop of Pimalai, Koh Lanta and the sparkling seascape that surrounds the resort.
The short, one-minute video starts with Mario standing on the balcony of Pimalai’s Hillside Oceanview Private Pool Villa, overlooking the golden sands of Kantiang Bay and the glistening Andaman Sea. He then descends through the resort’s lush tropical landscape to the pure shore, where Pimalai’s trimaran yacht awaits. Other filming locations used in the clip include Koh Haa, (“Five Islands”), a breath-taking collection of limestone islets which enclose a dazzling aquamarine lagoon.
The Longines HydroConquest video has already generated a lot of buzz in the world of social media. Showcasing this new range of premium diving watches, the clip is also expected to provide a tourism boost to this enchanting island. Nestled in the aquamarine seas of Krabi province, 800km south of Bangkok, Koh Lanta is an ecotourism haven with unspoiled scenery, rare flora and fauna, dramatic dive spots and highly authentic southern Thai culture. Mario successfully presents this highly-desirable destination as a lifestyle choice for affluent young professionals who like to explore new places and face new challenges.
The new two-tone variation of the Longines HydroConquest, part of The Longines Sport Collection, is defined by its bold style. Water-resistant to a depth of 300 metres, it is designed to appeal to athletes and takes inspiration from the world of water sports, whether cruising in a catamaran or free-diving in the southern seas.
Pimalai is the perfect partner for this premium product. A health-focused retreat, it is blessed with immersive activities; the onsite PADI dive centre offers excursions to vibrant reefs, deep drop-offs and captivating caves, while a fleet of yachts provides private cruises to idyllic islands, including Koh Haa, and a wealth of exhilarating water sports can be enjoyed at Pimalai’s 900-metre-long beach.
Guests can unwind at the award-winning Pimalai Spa, work out at the gym, or head to the Sports Centre for muay Thai boxing, yoga, tennis, badminton, table tennis, basketball, jogging, cycling and more. With 121 spacious rooms, suites and villas and several dramatic dining experiences, all nestled among 100 acres of lush forested hillside, Pimalai is an exceptional destination for guests with a sense of adventure who are also seeking peace and tranquility. While it is blissfully secluded, this five-star sanctuary is easily accessible via boat and air from Krabi International Airport.
To learn more about Pimalai Resort & Spa, visit www.pimalai.com.